Sarah McDaniels

Director of Marketing and Communications
What do you do at the GHACF?

​As Director of Marketing and Communications, I oversee all digital and print marketing including writing, design, social media, website management, and more!

How long have you been with the GHACF?

I started in January 2022.

Why do you work at the GHACF?

Throughout my career I have discovered that my passion lies in working with organizations focused on making a positive impact. Working at the GHACF allows me to make a positive impact in my community through the work I do every day. I especially love that we don’t just have one focus but get to help the community in a variety of ways.

Education & Experience

Since receiving a Bachelor of Science in Marketing degree from Central Michigan University, I have worked in marketing and communications roles mostly for non-profit organizations in West Michigan. I have experience in project management, market research, branding, website management, social media, and content creation.

Do you have a leisure activity or hobby?

Any leisure activity usually involves spending time with my daughter, Molly, and my partner, Mark. We enjoy boating, swimming, playing games (especially trivia games) and traveling. I also love watching hockey and football, reading, podcasts, and musicals.

What’s something most people don’t know about you?

I was a radio DJ in college and would love to have my own podcast.